Shurang Group to enter the men's market

Yesterday morning, Shulang Fashion Group held a grand opening ceremony of the third phase in Yantai Economic and Technological Development Zone. Zhao Chuanxiang, president of Shandong Textile and Garment Industry Association, Wang Xiuchen, member of Standing Committee of Yantai Municipal Committee and secretary of Work Committee of Development Zone, attended the ceremony. It is understood that Shandong Shulang Clothing & Accessories Co., Ltd. was founded 10 years ago, relying on advanced industrial chain development model, and actively promote its own brand strategy, forging the top 100 garment industry, women's leading business strength in the apparel industry at home and abroad come to the fore. In 2007, Shulang won the first prize in the national apparel industry sales margin and the national women's apparel industry Outstanding Performance Award. In 2008, when the global financial crisis swept away, with its strong "internal strength" and surging contrarian momentum, Schuler maintained a steady momentum of growth in the domestic market and hit a record high of 960 million yuan in output value and over 100 million yuan in profits and taxes Year-on-year double the record, profit margins in the forefront of the same industry. The third phase of the expansion Shulang development, started the 80,000 square meters of men's and logistics projects, the introduction of European brands and senior professionals, and actively promote the international brand strategy, and actively preparing to enter the men's market, to achieve the brand upgrade, bigger to do Strong own brand. The opening of the third phase of Shurang Group marks the transition of Shulang Group's industry from a single ladies' brand to a series of apparel products, a shift from a single domestic trade to a global one, breaking the difficulty for Chinese apparel enterprises to be compatible with men's and women's garments Domestic and foreign markets can not be compatible pattern, will have a significant and far-reaching impact on the development of China's garment industry. On the same day, Shulang Fashion Group held the 2009 Autumn & Winter Fairs in the Company's Phase II Showroom, attracting more than 500 franchisees and excellent managers from all over the country. Shulang, the United States and Vine 2009 new autumn and winter won the presence of guests alike, only one day, Shulan Fashion will complete the contract amount of billions of dollars.

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