ALDO & Beijing Hualian Group International Cooperation Signing Ceremony

The Canadian ALDO Group and the Beijing Hualian Group signed a contract for the ALDO brand cooperation in Beijing on July 1. This means that ALDO, which has 800 retail stores in 28 countries including Canada, the United States and the United Kingdom, will soon land in China.

ALDO from “Little Paris” Montreal, Canada, to create high-quality fashion footwear, leather products and accessories known as fashion brands. Since founder Aldo Bensadoun founded the ALDO brand in 1972, he focused on the details and exquisite workmanship, mastered the cutting-edge fashion trends, and integrated reasonable prices and high quality into every ALDO product. As a result, ALDO has become a well-received and respected brand widely praised by the industry. In addition, ALDO’s procurement specialists and designers frequently travel around the globe to ensure that every product allows consumers to feel the pulse of fashion. Whether it is London, Milan, Paris, New York or Tokyo, where there is a new trend, there is ALDO...

Mr. Aldo Bensadoun, Chairman of ALDO Group, who came to Beijing to participate in the ALDO & Beijing Hualian Group International Cooperation Signing Ceremony

At present, ALDO has successfully operated more than 800 retail stores in Canada, the United States and the United Kingdom. ALDO's business has expanded to 22 countries. At the end of 2006, ALDO will operate 1,000 stores worldwide, spanning North America, Europe, the Middle East, Asia Pacific, India, Australia, and Africa. ALDO Accessories will cover North America, Middle East and Asia Pacific. It is in this great strategy that ALDO has come to China to select Beijing Hualian Group as a strategic partner to enter China.

Beijing Hualian Group is one of the 20 large-scale circulation enterprises that the Ministry of Commerce focuses on fostering. Beijing Hualian Group's main operating status is large-scale supermarkets, department stores and shopping centers. It owns two listed companies and several holding companies. It has 70 stores and 35 central cities throughout the country. In 2005, Hualian achieved sales of RMB 20.8 billion, ranking fifth in China's top 100 retail chain stores.

Mr. Aldo Bensadoun, Chairman of ALDO Group, who came to Beijing to attend the ALDO & Beijing Hualian Group International Cooperation Signing Ceremony, said: “We have been analyzing the Chinese market in the past few years. We are very happy and honored to be able to become a Chinese retail industry. The largest and most prestigious group is the partner of Beijing Hualian Group.We are proud to work with such an outstanding group company, and we also believe that Mr. Ji Xiaoan and his team will make the ALDO brand the best in China. Brand."

Ms. Gu Jian, General Manager of Beijing Hualian International Trade Co., Ltd. and an ALDO brand Chinese joint venture company, Beijing Jiahua ShangGao Business Development Co., Ltd., said: “We are very optimistic about the ALDO brand. ALDO is the British Cleaks (the music), the United Kingdom. After the brand Barker, Beijing Hualian operates another internationally renowned brand.”

ALDO entered China and chose Beijing Hualian Group as a strategic partner for strong cooperation. Women's shoes, men's shoes, accessories and ALDO brand will soon be rolled out in the Chinese market.