According to the Voice of China's Rural Villages, Agriculture, Countryside and Farmers, cashmere is scarce and scarce, and it has been hailed as “soft gold†in the market. The Inner Mongolia Autonomous Region is one of the main producing regions and deep-processing regions for cashmere raw materials in the world. The development of Inner Mongolia cashmere industry plays an important role in prospering the domestic market, expanding exports, absorbing employment, and increasing the income of farmers and herdsmen.
Click to check cashmere prices
At the first Ordos International Cashmere Industry Expo that ended recently, domestic and foreign countries have consistently focused on how to promote the sustainable development of China's cashmere industry. However, it is deplorable that in recent years, the development of the cashmere industry has been severely constrained due to issues such as homogenous competition, price competition, and inconsistent inspection standards. Originally precious "soft gold" did not play its due value.
Inner Mongolia Peiping Textile Co., Ltd. is a new type of cashmere enterprise specializing in cashmere products. Due to the adoption of forward-looking business methods during the initial period of construction, the company has maintained considerable sales during the recent wave of transformation and upgrading. However, the long-standing problems in the cashmere industry have caused Chairman Zhang Beiping to suffer from headaches. The most troublesome thing for him is his unfair competition.
Click to check Cashmere Sweater prices
In this kind of competition, what makes them most helpless is the impact of poor cashmere on good cashmere. Wang Linxiang, president of Ordos Investment Holding Group, believes that the shoddy production and counterfeiting under low-cost products have caused some major road products to be dumped at the same price as low-cost goods, seriously wasting valuable resources and seriously damaging the reputation and image of China's cashmere industry. At the same time, it also hit the enthusiasm of farmers and herdsmen.
In addition to unhealthy competition, counterfeiting and other issues. At present, China's relevant cashmere inspection agencies and associations provide very limited services for enterprises in terms of standardization, information sharing, and commercial early warning. This has led cashmere products to be implemented not only in the domestic market without uniform inspection standards, but also in the international market because of the differentiation of inspections.
As we all know, the cashmere industry is an important starting point for steady growth, structural adjustment, reform, and people's livelihood. How can we change the status quo of the cashmere industry? This is a problem that the Inner Mongolia Autonomous Region has always been concerned about. Liu Jiaqiang, vice president of the China Wool Textile Industry Association, believes that although Inner Mongolia has nearly 60 well-known domestic cashmere brands, the value of many cashmere brands is still at the initial stage. It is impossible to highlight the scarcity and high-end attributes of cashmere and realize the benefits through the brand. maximize. Therefore, Inner Mongolia must further increase its support for the construction of its own brand and raise the popularity of Inner Mongolia cashmere industry brand:
To build a good brand, the product must have good quality. Wang Li, director of the Inner Mongolia Fiber Inspection Bureau and director of the National Plush Quality Supervision and Inspection Center, told reporters that in order to protect high-quality white cashmere goat species and promote cashmere industrial restructuring and optimization and upgrading, the Inner Mongolia Autonomous Region has formulated a series of policies and measures in recent years. The cashmere goat upgrade project was started to protect the quality resources of cashmere goats, and the problem of declining cashmere quality was solved at the root.
Click to check the price of Ordos cashmere sweater
In the face of chaos and chaos in the domestic market, and the unprofitable situation of low-price marketing for overseas sales, it is imperative to establish a standardized international and domestic marketing system. To this end, Inner Mongolia established the Cashmere Quality Supervision Institute, established an internationally advanced inspection and inspection standard system, built plush fiber inspection laboratories and on-site sampling facilities in accordance with international standards, and comprehensively implemented the notarization inspection system in production and trading.
According to the development plan formulated by the autonomous region, in the next step, Inner Mongolia will continue to implement a cashmere storage and storage system to solve the problem of farmers and herdsmen selling cashmere. At the same time, Inner Mongolia will also support the construction of various trading markets and focus on the cashmere in the e-commerce field. The mixed chaos of the fish heads is subject to standard rectification, which promotes the upgrading of the entire cashmere industry chain.
Want to learn more about cashmere sweater: accessible
Women'S Knitwear,Oversized Jumpers,Oversized Chunky Knit Cardigan,Pure Wool Sweaters For Ladies
Nantong Xinhuaning Craft Garment Co., Ltd. , https://www.newhuaning.com